B2B Marketing

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We specialize in connecting the right people to your services or products.

Data enrichment

We enrich your exisiting contact lists and research missing data points to help you target new and existing customers more accurately. We start by validating the contact list you already have, and append missing or incomplete information to enhance your records with any data attributes you require.

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Buyer-intent triggers

Our goal is to connect your sales team with people who are most-likely to buy your solution. We take advantage of intent-based searches and social media triggers when prospects are active in their buyer journey.

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Acquire buyer-intent leads and scale your sales pipeline in 3 easy steps

With Upsail, you’re not just hiring a lead researсher - you’re getting a dedicated team of industry professionals working on your campaign at a fraction of the cost of hiring internally. Here's how it works:

01

ICP

You provide our team with your ideal customer profile (ICP). We analyze your requirements and work with you to add additional data points to your buyer profile and outline the desired results of your campaign.

02

Hand-curated research

Our researchers start creating your first lead list which you will receive within the first 24 hours of working with us. We adjust the campaign based on your feedback to maximize your results.

03

Closed-loop Feedback

You receive fresh leads weekly or at your preferred frequency. You always have full control over your campaign, enabling you to review and make adjustments as we go.

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We help our clients close deals

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Ryan Philemon

Director of Marketing in Provi

We hired Upsail team to help us source leads for our industry. The leads generated were always high quality contacts, with virtually no bounce rates and they are always open to adjusting strategies at the last minute. I've been working with Yaro and his team for over a year and they are still my go-to for projects like these!

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Will Sloane

Head of Growth in Prohibition Partners

Yaro and his team offer an incredibly valuable service to our business. Yaro is extremely responsive, and work is always delivered promptly and to the highest standard possible.

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Jolien Demeyer

Marketing Director in CHD Expert

Fast, to the point and great overview of leads to tackle, on top of that, very responsive (regardless timezones). I worked with Upsail over 3 years. They are sharp, process oriented, and delivered results in both the quantity of leads they provided me as we well as quality. When needed, they always responded in a timely manner and provided sound advice. I would recommend their service. Great job!

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Alessandra Johnson

VP of Sales GlassView

Yaro & the Upsail team have been a pleasure to work with. From the start, they were eager to learn our business and identify our target market to help compliment our sales outreach efforts - acting as an extension of our team. They have helped us identify thousands of qualified leads and secure new business through their diligent research and data-driven outreach. I would highly recommend the Upsail team to amplify and sustain the growth of your sales efforts.

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We gather any type of data you need

Apart from usual requests like emails and phone numbers, we work with you to identify the sales intelligence which matters most and scour all corners of the internet to find it. Our researchers use 20+ tools and 100+ niche-specific sources to deliver leads with the following data points:

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215 +

Loyal Customers

Our satisfied clients have been with us for over 3 years, and the best part is that 90% of them are still coming back!

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25,000 +

Appointments Scheduled

We have more than 25,000 appointments delivered for our clients over the course of 3 years. We do this across multiple industries and are continuing to grow with every project!

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93%

Appointment Show Rate

Buyer Intent based prospecting ensures lowest no-show rate for our customers. Should you ever have a no-show, we will replace this opportunity in 24 hours!

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86%

Lead Qualification Rate

We ensure your team works only on high-quality opportunities that have the highest chance to convert!

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10:1 ROI

$10 return per dollar invested across 25 industries. Sales is a numbers game, and our customers LOVE closing deal

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35%

CAC Reduction

The reported average acquisition cost as a result of our efforts is 35-75% lower than it would have been otherwise.

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"Is this right for me?"

From startups to enterprises, our mission is simple - we help you get in front of your customers *faster*. We can ensure you build organic interest in your product or service by providing whatever your sales reps need to keep them focused only on selling. Closing and nurturing are vastly different skills, and our team of seasoned professionals can do the latter at a fraction of the cost of hiring internally. Thus, we have options for customers of every size and budget:

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Startups

You are a one-man show. You want to establish a more effecient sales process but don't have the internal resources or personal time to micromanage everything. Our seasoned team will build and execute your outbound strategy while providing you with insights about the best tools, methodologies, and practices to implement specifically for your business.

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Middle-sized companies

Being a successful entrepreneur means managing a massive to-do list. By letting us take care of your top-of-the-funnel and grow your sales pipeline, you can free up time to focus on the rest of your business. The Appointment Setting program will help you generate new outbound opportunities, receive more inbound opportunities, grow and scale your business without ncreasing overhead.

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Enterprises

When you launch a new product or test a new market, Upsail offers a full-cycle pre-sales program to analyze the potential and establish your presence. We will take care of your list building, anti-spam and ppointment setting to create initial traction while you simply send contracts and pick up checks. We utilize and pay for more than 20 innovative outreach tools and over a 100 lead generation resources, so you don't have to waste a dime or train your sales teams internally.

Begin your outbound journey with Upsail today!

What is b2b marketing?

B2B marketing is a type of process through which there is a direct interaction of business with other businesses and as a result, there is a sale of a product or service of one company to another.

The purpose of b2b marketing strategy is to enable the interaction of different types of businesses for one priority.

Business marketing services are used by those companies that are involved in manufacturing steel, chipboard, plastic, fabric, glass and provide a range of different services such as search engine optimization and project management.

It may seem that b2bmarketing only works in a narrow sector and not many business agencies can use it, but this is not entirely true. B2B marketing strategy covers a wide range of services on the market.

As an example IBM, a company based in America that develops software, is considered to be one of the largest suppliers of hardware and provides consulting services. Analyzing their sales purchases, we can say that the company spends more than 60 million dollars a day on goods or services needed to support their business.

This example shows how important it is to use marketing agency services to support your business.

After all, it is important to maintain the business at any level of its development and replenish the customer base to remain a sought-after business in the market providing services.

Strategies that b2b companies use

Marketing in b2b uses the most common and effective methods to promote the company and its activities. Among the marketing methods there are the following most popular:

  • SMS
  • Email
  • Web Push
  • SMM
  • Messenger
  • Content

SMS marketing

Statistics from experts in marketing and management show that SMS marketing is one of the most effective b2b service. A response rate of 98% is a strong argument for this b2b marketing strategy.

Thanks to this type of marketing your target audience will be informed about your discounts, promotional offers, bonuses and novelties that take place in the company.

Email marketing

This kind of marketing to b2b helps you keep in touch with potential customers and partners and keep them informed of new company developments. B2B marketing agencies and their professionals are 93% using this b2b service to establish new business relationships with other companies.

The goal of the strategy is to nurture leads and maintain engagement for the target audience.

Sending messages is an old method of promotion, which over the years has not lost its popularity and low-cost.

Web Push marketing

B2B services Web Push messages have a high click-through rate, which is considered in-demand in setting up company leads. The key thing to keep in mind is the fact that the messages must be personalized and sent at the right time.

You can only send such messages with the permission of the potential customer, so you prepare a subscription form in advance and set conditions for its display.

The messages should not look like CEO text or an Email newsletter. Web Bush is a short information with clear text that will motivate to go to the company website and learn more about its product. The information should be useful to your target audience, so research your target audience as clearly as possible before using this service.

Web Push messages allow you to inform your customers about new developments and product updates.

SMM

In b2b marketing agencies, this is the most popular type of strategy. According to statistics, more than 70% of potential clients use social networks to order the desired service or product. With the help of the tool it is possible to increase the number of potential clients and establish business relations with other companies and bloggers.

Using social media helps build a positive company image through your ongoing activity. Posts, stories, displays of your employees' success all help you get closer to the customer.

Social media is a worldwide engine that helps you reach the right audience and take your business to the next level.

Messenger marketing.

B2B messenger message marketing is gaining popularity every day. Statistics show message open rates as high as 80% and click-through rates as high as 20%. To begin with, you can choose Facebook messenger, because it is one of the most popular messengers in the world. It provides all the features to create an effective campaign.

Content marketing

Content marketing is a b2b marketing strategy, which allows you to learn about a company's new products not from messages or newsletters, but from articles. This can be a business blog with useful articles, which reveal the essence of the company and its activities.

Articles is an important point in the development of business, because it allows a person to learn more about the company, its activities and in principle to learn something new in this area. Articles develop and help the client to decide whether he needs this product or not.

B2B marketing agency UpSail

If you want to increase your profits and sales, as well as enlarge your client base, b2b company UpSail will help you to become the most sought-after company. The company not only picks up potential clients for you, but also increases the profitability of your business by 10 times. To order the service, call the number below or write to the email address. The company works 24 by 7 and is always ready to help you with your needs.

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Contacts

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