Marketing Automation

We help automate your marketing to increase brand awareness, nurture leads and convert more of them into paying customers.

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Email Automation

Stop spending hours in your inbox processing emails and manually creating follow-ups! Let us design your campaigns, automate workflows, segment email, and deliver the right message to customers who are a perfect fit for your company - resulting in higher conversions.

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Workflow Automation

We give you access to customizable automation tools that run in the background so you can concentrate on what's important: coming up with great ideas and servicing your clients. From scheduling blog articles and social media posts to constantly optimizing your website for visibility, our marketing automation will keep your sales and marketing funnel flowing efficiently.

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Our Process

Don't miss a beat with our marketing automation solutions that keep you ahead of the curve. We automate your email nurturing, tracking and A/B testing so you can focus on maximizing your bottom line: reducing customer acquisition costs, increasing engagement rates and building better leads. Here’s how it works:

Marketing automation audit

If you don’t have a robust lead capture system in place, automating marketing tasks will be fruitless. We review your current marketing automation setup, tools, and data to identify any opportunities for improvement.

Segmentation

We help you segment your leads based on important indicators. This means identifying which of your potential customers are most likely to convert based on key factors like buying habits or need for your product or service.

Database Optimization

Our team will then do everything to maximize the performance of your existing marketing data sources and create new ones as needed. We understand the importance of staying ahead of the curve.

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We help our clients close deals

Ryan Philemon

Director of Marketing in Provi

We hired Upsail team to help us source leads for our industry. The leads generated were always high quality contacts, with virtually no bounce rates and they are always open to adjusting strategies at the last minute. I've been working with Yaro and his team for over a year and they are still my go-to for projects like these!

Will Sloane

Head of Growth in Prohibition Partners

Yaro and his team offer an incredibly valuable service to our business. Yaro is extremely responsive, and work is always delivered promptly and to the highest standard possible.

Jolien Demeyer

Marketing Director in CHD Expert

Fast, to the point and great overview of leads to tackle, on top of that, very responsive (regardless timezones). I worked with Upsail over 3 years. They are sharp, process oriented, and delivered results in both the quantity of leads they provided me as we well as quality. When needed, they always responded in a timely manner and provided sound advice. I would recommend their service. Great job!

Alessandra Johnson

VP of Sales GlassView

Yaro & the Upsail team have been a pleasure to work with. From the start, they were eager to learn our business and identify our target market to help compliment our sales outreach efforts - acting as an extension of our team. They have helped us identify thousands of qualified leads and secure new business through their diligent research and data-driven outreach. I would highly recommend the Upsail team to amplify and sustain the growth of your sales efforts.

Don’t Just Take Our Word For It

Here are some results our clients see

215 +

Loyal Customers

Our satisfied clients have been with us for over 3 years, and the best part is that 90% of them are still coming back!

25,000 +

Appointments Scheduled

We have more than 25,000 appointments delivered for our clients over the course of 3 years. We do this across multiple industries and are continuing to grow with every project!

93%

Appointment Show Rate

Buyer Intent based prospecting ensures lowest no-show rate for our customers. Should you ever have a no-show, we will replace this opportunity in 24 hours!

86%

Lead Qualification Rate

We ensure your team works only on high-quality opportunities that have the highest chance to convert!

10:1 ROI

$10 return per dollar invested across 25 industries. Sales is a numbers game, and our customers LOVE closing deals.

35%

CAC Reduction

The reported average acquisition cost as a result of our efforts is 35-75% lower than it would have been otherwise.

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Why Choose Upsail?

Whether you’re a small business owner just starting to dip your toe into automation and want to know what’s out there, or an experienced marketer who’s frustrated by how much time automation is taking up, our experts are here to help.

Increased efficiency

Marketing automation allows you to spend more time focusing on strategy and optimization rather than on tedious tasks like email creation and email management.

Reduced costs

Automation can reduce the cost of email marketing, social media campaigns, lead scoring and attribution, as well as other online activities.

Improved results

Marketing automation can help you achieve better results from your efforts by tracking performance data and providing actionable insights for future campaigns.

Begin your outbound journey with Upsail today!

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Marketing Automation

Different enterprises today are aggressively implementing marketer automation into their business. By 2027, the marketing automation sector will reach the figure of $8.42 billion, says press distribution firm Cision PR Newswire. This indicates the fact that automating will be an important part of a brand's marketing, and companies will no longer be able to be fully competitive within the industry unless they do so.

What is automated marketing?

Marketing automation is using software to automate marketing procedures to save time and labor. With marketing automation, campaigns send automated emails, social networking, and other channels of communication to clients.

By automation of recurring tasks - email blasts, social networking posts, advertising drives, and beyond - you're moving your brand faster. This boosts sales by involving customers in a regular buying experience. Staff efficiency is also increased: they get time to deal with more complicated tasks, and the rate of mistakes is significantly lowered.

Basic solutions for automation marketing

The primary goal of automation in marketing is to enhance, streamline or simplify labor-intensive marketing tasks. No longer do marketing people need to send emails, SMS, and social media posts manually: the social media automation tool will create instruction sets, called Workflows, to mechanize these activities.

Automating recurring tasks, allows you to handle quality leads, which are ready to buy, more quickly and easily, and frees up your time to focus on strategically profitable tasks.

Guidelines for automation marketing

Digital marketing automation enables a marketing strategy that does not depend on doing tasks by hand every turn. In addition to saving hours, it also helps to manage both customer data and analysis of their needs. It makes it easy to build and run targeted and highly targeted campaigns.

Every single solution has a different set of functions, but in summary, a marketing automation solution provides the advantages of the following:

Engage and proficient potential leads. Tailor content to match your customers' preferences to reach more leads. Evaluate leads to show which are most likely to purchase, so sales departments work first with the most prospective potential leads.
Audience detection. Assists in identifying the correct audience for every single campaign, to make the biggest possible impact.
Creation of materials. Ready-to-use and adjustable templates ensure a unified brand style across cross-channel strategies.
Generating Demand. Brings out and supports prospective clients by driving data and prospects across several channels.
Camps. Launch, tweak, and control automated launch campaigns. Improves efficiency with granular metrics to show which attacks are impactful and which are not.
Plan-based and customer experience-based workflows. Configure automatic taskings that are launched when a specific customer behavior is taken, such as emails and SMS messages.
Manage events. Schedule, organize, and manage events and live-streaming webinars to improve the outreach and exposure of your online marketing plan.

Marketing automation software benefits

In addition to providing personalized direct selling and conserving time that could be committed to handling strategic objectives, marketing automation software offers a variety of added value factors.

Improved Operating Efficiencies. Marketing operations are greatly improved by automatically handling labor-intensive, routine manual tasks.

Less margin for error. Automatization of recurring sales and distribution marketing assignments decreases the chance of subjective human error and provides consistent, superior service through all channels.

Greater Return on Investment. Customized strategies drive more leads and generate more ready-to-buy customers.

Enhanced customer involvement. Comfortable one-to-one service boosts satisfied and loyal clients' spending and engagement with your brand and your retailer.

Ratio Marketing. Extensive information about customers, niche markets, and retail trends can easily turn leads into buyers and boost the performance of your entire campaign.

Total visibility of the results of the campaigns. Detail measures show you exactly which of your decisions were efficient and those that require fine-tuning.

Marketing automatization by Upsail

Upsail is an agency that will carry out marketing automation for you to simplify your company's work. The agency will help the business to attract more customers and increase sales. To order this or any other services, call or email us.